How Our Pricing Works
No two travel agencies will have the exact same marketing requirements, and our modular pricing reflects this. This flexible structure means that the invoice that each agency receives from us at the end of each month will be totally reflective of the volumes & type of content used, the services that were required from us to do so, and nothing more.
The structure has five components:
#1 Monthly Subscription
NORMALLY $59 PER MONTH
FREE FOR ALATUS MEMBERS
This is a mandatory monthly fee that gives you access to our portal, packed full of pre-designed eDM templates AND social media posts, all ready to send out with just a couple of clicks.
This fee is applicable once your Genesys branded profile has either your database loaded into it or your social media pages linked, or both.
#2 Mail Delivery Fee
$2 per 1000 delivered emails.
Send four emails to a database of 2000 and your monthly delivery fee will be $16. Simples!
#3 Mail Templates Used
$0 – $40 per template
The majority of our mail templates are supplier sponsored and cost you $0 (Nothing!) to use. Some are not and will cost you $40 to use. Others – often simpler marketing templates around a theme, EG Valentines, Christmas Vouchers or ANZAC Day – may be $20 each.
Optional Services & Costs
The fees above are the only charges that will be incurred by an agency managing their own marketing. Everything you see below is an optional service designed to maximise the results that you get from the software while minimising the amount of time spent.
#4 Custom Content Services
From 1 July 2024
‘Tidy up’ or quick eDM build (EG An info session invite) – $50.00
Comprehensive bespoke eDM campaign – $90.00
Bespoke eDM build with 4 accompanying Facebook posts – $130.00
Ad hoc Facebook post – $40.00
Facebook campaign pack (5 posts) – $125
#5 Account Management Services
EMAIL ONLY
Whilst this is an all-encompassing service and it includes a number of benefits the monthly pricing is linked to the number of mail campaigns dispatched.
$35 for 1 mail dispatch
$65 for 2 mail dispatches
+$25 per mail thereafter
EMAIL + FACEBOOK
Each of our new ‘super campaigns’ features four Facebook posts designed to complement the eDM. Your Account Manager can also manage the personalising, scheduling and posting of all this content to your pages on your behalf.
$8 per post (socials only)
$5 per post (with managed email)